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	<title>reactift blog</title>
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	<link>http://reactift.scombiz.com</link>
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	<pubDate>Wed, 06 Aug 2008 10:28:23 +0000</pubDate>
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	<language>en</language>
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		<title>Allow Me To Give You A Shove</title>
		<link>http://reactift.scombiz.com/allow-me-to-give-you-a-shove/</link>
		<comments>http://reactift.scombiz.com/allow-me-to-give-you-a-shove/#comments</comments>
		<pubDate>Wed, 06 Aug 2008 10:28:23 +0000</pubDate>
		<dc:creator>kennga</dc:creator>
		
		<category><![CDATA[Money Mind]]></category>

		<guid isPermaLink="false">http://reactift.scombiz.com/allow-me-to-give-you-a-shove/</guid>
		<description><![CDATA[

February is all about relationships.  This February I made good on a promise to my husband I kept putting off - a winter vacation.  So, we packed a couple of swimsuits and our relationship and wen]]></description>
			<content:encoded><![CDATA[<p>
February is all about relationships.  This February I made good on a promise to my husband I kept putting off - a winter vacation.  So, we packed a couple of swimsuits and our relationship and went to Costa Rica -no cell towers, no internet connections.<br />
While we were there, I just couldn&#8217;t stop being &#8220;me&#8221; as my husband calls it.  &#8220;You&#8217;re a people pusher,&#8221; he said.  People pusher?  Wasn&#8217;t sure I liked that.  Explain please.  &#8220;You are a people pusher&#8221; he explained, &#8220;because you push people towards each other. You meet people at the bar, at the pool, even on the other side of the province and construct a direct path of collision that will probably result in them creating mutually beneficial relationships.&#8221;  Mutually beneficial relationships.  I love the sound of that.<br />
My company holds several types of events.  It is where we construct a venue or path where business people can, in a short amount of time, create relationships that could be mutually beneficial to both of them.  Hope I run into you at one of them. See events section at www.businessnetworkingexperts.com.<br />
Meanwhile, I&#8217;m checking on bulldozer rentals.  I&#8217;m thinking of how to carve out a path for the new Costa Rican president to run into Governor Schwarzenegger.  I&#8217;ve got this idea&#8230;&#8230;..<br />
Pura Vida! (To a good life)</p>
<p>Technorati tags: <a href='http://www.technorati.com/tags/people' rel='tag'>people</a> <a href='http://www.technorati.com/tags/path' rel='tag'>path</a> <a href='http://www.technorati.com/tags/mutually' rel='tag'>mutually</a> <a href='http://www.technorati.com/tags/beneficial' rel='tag'>beneficial</a> <a href='http://www.technorati.com/tags/february' rel='tag'>february</a></p>
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		<title>3 Easy Steps To Marketing Your Business To Success</title>
		<link>http://reactift.scombiz.com/3-easy-steps-to-marketing-your-business-to-success/</link>
		<comments>http://reactift.scombiz.com/3-easy-steps-to-marketing-your-business-to-success/#comments</comments>
		<pubDate>Tue, 05 Aug 2008 21:57:23 +0000</pubDate>
		<dc:creator>kennga</dc:creator>
		
		<category><![CDATA[Money Mind]]></category>

		<guid isPermaLink="false">http://reactift.scombiz.com/3-easy-steps-to-marketing-your-business-to-success/</guid>
		<description><![CDATA[

Do you often find it difficult to make time for your marketing activities? Or do you find that when you do market, it's not consistent enough to bring you the results you want? Marketing your busi]]></description>
			<content:encoded><![CDATA[<p>
Do you often find it difficult to make time for your marketing activities? Or do you find that when you do market, it&#8217;s not consistent enough to bring you the results you want? Marketing your business is as important as what it is that you do. If you embrace that, you will stop struggling so much and reach a whole other level of success!<br />
Before my business evolved into what it is now, I was trading my time for money. As a webmistress, I charged by the hour. As a writer/editor, I charged by the hour. As a public relations and marketing consultant, I charged by the hour. Do you see the problem here? There are only so many hours in the day, right? And if I wanted to pay the rent, I needed the majority of them to be billable hours, which left little to no time for marketing. As you can imagine, I struggled to get clients.<br />
But I don&#8217;t struggle anymore, and here&#8217;s why: it&#8217;s called passive income - multiple streams of passive income - that enables me to work with fewer (but more of my ideal) clients one-one-one, and gives me much more time for marketing and growing my business with a lot less effort.<br />
Here are 3 steps to implementing this model into your business:<br />
1. Use the funnel method of marketing. I talk about this constantly, but it&#8217;s such a powerful model (that actually works) that I want as many people as possible to embrace it. If you set your business up within this system, it will automatically do your marketing for you. And it&#8217;s the best kind of marketing - the &#8220;set it and forget it&#8221; kind! (Visit http://www.clientabundance.com/mpfunnelarticle.htm for an article I wrote about this.)<br />
2. Stop trading time for money&#8230; and start creating products that will bring you passive income. You can create products from knowledge you already have, in a way that is easy to package and deliver, such as an ebook. Taking your expertise and bottling it actually allows you to help more people than you ever could one-on-one, and it lets those prospects who might not be able to afford your rates an option of still working with you, just in a different form.<br />
3. Raise your fees. Once you start offering products, and start bringing in passive income, raise your one-on-one fees. Now don&#8217;t gasp! What will raising your fees do? It will allow you to gracefully let go of some of those less than ideal clients and let you work with more of those whom you are best suited to serve. The increase in fees will, at the very least, offset the loss of revenue from the clients that have dropped off, but ultimately you will bring in more revenue by taking your business to a higher level of quality and commitment. It will also give you more time to create more products!<br />
Structure your business around this model and you will enjoy working with more of your ideal clients and customers, create more income by way of packaging your knowledge into products, and give yourself more time to spend building your business to the highest vision of it you can imagine.<br />
Copyright 2006 Alicia M Forest and ClientAbundance.com.</p>
<p>Technorati tags: <a href='http://www.technorati.com/tags/time' rel='tag'>time</a> <a href='http://www.technorati.com/tags/business' rel='tag'>business</a> <a href='http://www.technorati.com/tags/marketing' rel='tag'>marketing</a> <a href='http://www.technorati.com/tags/products' rel='tag'>products</a> <a href='http://www.technorati.com/tags/passive' rel='tag'>passive</a></p>
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		<title>Which Is Better  Digital Or Offset Printing</title>
		<link>http://reactift.scombiz.com/which-is-better-digital-or-offset-printing/</link>
		<comments>http://reactift.scombiz.com/which-is-better-digital-or-offset-printing/#comments</comments>
		<pubDate>Tue, 05 Aug 2008 07:07:23 +0000</pubDate>
		<dc:creator>kennga</dc:creator>
		
		<category><![CDATA[Money Mind]]></category>

		<guid isPermaLink="false">http://reactift.scombiz.com/which-is-better-digital-or-offset-printing/</guid>
		<description><![CDATA[

As technology continues to improve, the quality of digital prints also improves. Technology advancements have also made it easier for more and more businesses to enter the printing industry. Good ]]></description>
			<content:encoded><![CDATA[<p>
As technology continues to improve, the quality of digital prints also improves. Technology advancements have also made it easier for more and more businesses to enter the printing industry. Good digital printers cost a few thousands dollars&#8230;good offset printing presses may cost a few million dollars.<br />
For those companies interested in conveying the best possible image at all times, it is important to evaluate which printing process will bring the greatest result.<br />
Let&#8217;s compare the two processes briefly:<br />
Digital Printing: If you want a sample of digital printing, simply look at a piece that you print from your inkjet printer at your home or office. Digital printing uses a series of dots printed on top of the paper that form an image.<br />
Offset Printing: Offset printing is done on large presses that use plates and ink. As your piece is printed on an offset press, the ink bleeds into the paper and bonds with it.<br />
Because of the plates used, and the way the ink is absorbed by the paper, most people feel that offset printing provides deeper, richer, fuller color saturation than digital printing.  While digital printing has certainly improved over the years, most printing experts would agree that it still hasn&#8217;t reached the quality level of offset printing.  </p>
<p>Technorati tags: <a href='http://www.technorati.com/tags/printing' rel='tag'>printing</a> <a href='http://www.technorati.com/tags/digital' rel='tag'>digital</a> <a href='http://www.technorati.com/tags/offset' rel='tag'>offset</a> <a href='http://www.technorati.com/tags/paper' rel='tag'>paper</a> <a href='http://www.technorati.com/tags/technology' rel='tag'>technology</a></p>
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		<title>Entrepreneurial Traits That Drive Sales</title>
		<link>http://reactift.scombiz.com/entrepreneurial-traits-that-drive-sales/</link>
		<comments>http://reactift.scombiz.com/entrepreneurial-traits-that-drive-sales/#comments</comments>
		<pubDate>Mon, 04 Aug 2008 16:43:23 +0000</pubDate>
		<dc:creator>kennga</dc:creator>
		
		<category><![CDATA[Money Mind]]></category>

		<guid isPermaLink="false">http://reactift.scombiz.com/entrepreneurial-traits-that-drive-sales/</guid>
		<description><![CDATA[

Frequently overlooked and hidden deep within our marketing tool box is the ultimate marketing vehicle for your business - you! Many small business owners are so busy figuring out how to increase s]]></description>
			<content:encoded><![CDATA[<p>
Frequently overlooked and hidden deep within our marketing tool box is the ultimate marketing vehicle for your business - you! Many small business owners are so busy figuring out how to increase sales and revenue they forget to grow themselves as business owners. If you aren&#8217;t evolving yourself, aren&#8217;t you being counterproductive to your business development? Marketing our businesses isn&#8217;t just about what ads to buy or what networking event to go to next; it&#8217;s about us as people, as entrepreneurs. The following marketing traits are often overlooked by entrepreneurs but are pivotal to your long-term success. What&#8217;s more, they cost very little yet earn a savvy entrepreneur a lot. Show Your Personality &#8212; Customers want to know who you are. That&#8217;s great that you offer the fastest tax services in town, or your gift baskets can be custom-made and delivered anywhere in 24 hours. But who are you? Your customers and prospects want to know. Especially if you&#8217;re facilitating business on the Internet, building trust is key to making a prospect feel comfortable buying from you. One of the most effective ways to build trust is to express your personality.<br />
How can you express personality? Even conservative introverts can develop indirect methods of exhibiting their personalities. Here are some examples &#8212; If you own a store, at the entrance, try displaying a professional portrait of you and your family and your personal story describing how your business began. If you&#8217;re an attorney, try displaying a small 8.5&#8243; X 11&#8243; picture frame on your desk that describes your background, your personal interests and hobbies. If this is too personal for you, try displaying a few photos on your office wall, including the photo of you rowing in college or the one that depicts your fabulous smile playing soccer with your six-year-old. If you&#8217;re not the smiling-type, a human interest photo showing you in a common setting will help put your prospect at ease. Ultimately this person will see the photo of you and your son above your shoulder and think, &#8220;He&#8217;s a dad too. He knows what I&#8217;m going through.&#8221; When you allow your customers and prospects a &#8220;peek&#8221; at who you really are, they&#8217;ll begin to feel more comfortable and able to express their needs, an incredible competitive edge. You&#8217;ll see a notable increase in sales as customers identify more with you.<br />
Use Your Fear &#8212; One of my greatest fears is having to return to the workforce. I&#8217;ve been self-employed for almost three years. However, I didn&#8217;t just one day decide to start a business. Although I&#8217;d always dreamed of working for myself, the dread of failure held me back. It wasn&#8217;t until the company I worked for was purchased by another and I was laid off that I decided to launch my business. I use this same fear to push me to succeed. As you know, fear can freeze an entrepreneur right in her tracks. I&#8217;ve seen it time and time again. Fear can consume us, keep us from making any marketing decisions at all. Rather than wrestle with your fear, acknowledge it, let it push you to where you need to go. Use it to make marketing decisions, rather than no decisions at all. It&#8217;s better to have several failed marketing programs then none at all.<br />
Smile and Applaud &#8212; Whether you have employees or you&#8217;re a one-person show, it doesn&#8217;t matter. You must smile at and applaud the people within your network including employees, associates, vendors, friends and family. When you say &#8220;thank you,&#8221; &#8220;please,&#8221; &#8220;nice job,&#8221; &#8220;I love the design you did for me,&#8221; &#8220;I really appreciate your waiting for that report,&#8221; &#8220;thanks for delivering it,&#8221; &#8220;It was nice meeting you,&#8221; &#8220;I enjoyed your presentation,&#8221; you leave a positive lasting impression on people. As a small business owner, you can&#8217;t afford to miss out on what I call, &#8220;moments of positive impressions.&#8221; These moments accumulate over time. Before you know it, you&#8217;ve created a positive reputation for yourself. Smiling and applauding are fairly easy traits to acquire and can be the competitive edge you need to separate you from the stuffy entrepreneur down the street.<br />
Keep Away from Certain People &#8212; Nothing will stop you dead in your tracks faster than someone who&#8217;s &#8220;questioning&#8221; your entrepreneurial instincts. I&#8217;m not saying ignore these people altogether, because they may have a good point; however, don&#8217;t stop doing what you&#8217;re doing just because people don&#8217;t completely support your ideas. Many of these naysayers are employed by someone else. How could they understand or support your ideas? They&#8217;re on a completely different life track than you. They can&#8217;t possibly understand what it&#8217;s like to have to be responsible for making your own money. Surround yourself with other successful-minded people who have to make their own money.<br />
Stay Focused &#8212; You must stop flip flopping with your marketing ideas. Pick 10 of them, and repeat them continuously for more than a year. Pick a direction and stick with it! </p>
<p>Technorati tags: <a href='http://www.technorati.com/tags/marketing' rel='tag'>marketing</a> <a href='http://www.technorati.com/tags/business' rel='tag'>business</a> <a href='http://www.technorati.com/tags/people' rel='tag'>people</a> <a href='http://www.technorati.com/tags/youre' rel='tag'>youre</a> <a href='http://www.technorati.com/tags/fear' rel='tag'>fear</a></p>
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		<title>The Truth About Joint Ventures</title>
		<link>http://reactift.scombiz.com/the-truth-about-joint-ventures/</link>
		<comments>http://reactift.scombiz.com/the-truth-about-joint-ventures/#comments</comments>
		<pubDate>Mon, 04 Aug 2008 01:44:23 +0000</pubDate>
		<dc:creator>kennga</dc:creator>
		
		<category><![CDATA[Money Mind]]></category>

		<guid isPermaLink="false">http://reactift.scombiz.com/the-truth-about-joint-ventures/</guid>
		<description><![CDATA[


This is a "Shareware" Article (what's that?  read on...)
This article is shareware.  Give this article away for free on your site, or include it as part of any paid package as long as the en]]></description>
			<content:encoded><![CDATA[<p>
This is a &#8220;Shareware&#8221; Article (what&#8217;s that?  read on&#8230;)<br />
This article is shareware.  Give this article away for free on your site, or include it as part of any paid package as long as the entire article is left intact including this notice.<br />
Copyright andcopy; 2003 InstantMarketingMiracle.com </p>
<p>I&#8217;m sick and tired of getting hundreds (sometimes thousands) of Joint Venture proposals per week, all claiming the same thing&#8230;<br />
&#8220;We assure you that our product is not in direct competition with yours&#8230;&#8221;<br />
My only reply: &#8220;Who cares if it IS?&#8221;<br />
Now, I know that this article may go against almost everything you&#8217;ve ever been taught about Joint Venture Marketing, but I think it&#8217;s high time someone laid out the truth about JV&#8217;s. By the time you finish reading this article, you&#8217;ll understand that in MOST cases&#8230;<br />
&#8220;There is NO SUCH THING as Direct Competition!&#8221;<br />
Whew&#8230; There. I said it. ;-)<br />
Think about it.<br />
Let&#8217;s say you&#8217;re selling an eBook on &#8220;Make Money with ABC&#8221; and the other guy is selling an eBook on &#8220;Make Money with XYZ&#8221;. Normally, to most people it would seem that these two are in direct competition with each other.<br />
WRONG.<br />
Here&#8217;s why:<br />
Because unless Mr. ABC and Mr. XYZ had word-for-word, line-for-line, page-by-page the EXACT same content within their eBooks, (which is quite unlikely) they could both sell these eBooks to the exact same market, and most likely would be able to sell to the exact same customer.<br />
Ok ok, now I can hear you saying &#8220;But if Bob bought the ABC eBook before he found the XYZ eBook, he probably wouldn&#8217;t buy from Mr. XYZ because he&#8217;d already have what he was looking for from Mr. ABC!&#8221;<br />
Sorry, but WRONG again&#8230;<br />
To prove this statement, look no further than your own computer.<br />
How many Internet Marketing related eBooks do you have?<br />
Ok, let&#8217;s get more specific&#8230;<br />
Let&#8217;s say you&#8217;re interested in Search Engine Positioning.<br />
Are you going to only buy ONE book on SE positioning?<br />
Or are you going to try out several different books, knowing that you just might find different information, or even a different perspective or view on SE positioning?<br />
Another example&#8230;<br />
Let&#8217;s say you&#8217;re interested in Copywriting.<br />
Now, are you going to only purchase one book on copywriting and consider yourself &#8220;well versed&#8221; on the subject after you&#8217;ve read it?<br />
Didn&#8217;t think so.<br />
This little &#8220;rule&#8221; applies to virtually any information product, UNLESS you&#8217;re selling the exact same thing. (i.e. you&#8217;ve bought reseller rights, you&#8217;re an affiliate, you run the same service, etc&#8230;)<br />
So, now that you&#8217;ve realized that direct competition is only a &#8216;myth&#8217;, you&#8217;ve unknowingly opened the doors to unlimited possibilites with your own products and services.<br />
Stop being an enemy of your &#8220;competition&#8221; and become their friend!<br />
If you own an info-product, (as long as you&#8217;re the only one selling it) research your closest possible &#8220;competition&#8221;, and offer them a Joint Venture. You may want to enlighten them to the fact that you&#8217;re not really in any competition since both of your audiences are extremely targeted to each other. Then, simply do a cross-promotion.<br />
I&#8217;ll give you an example.<br />
Let&#8217;s say, I just created an eBook on Joint Ventures.<br />
Then, I search for the closest competition I can find. Once I&#8217;ve found what I was looking for, I would email them (or phone them) and let them know that I would like to sell their JV eBook as a back-end to my JV eBook.<br />
I could simply place it under a &#8220;Highly Recommended Reading&#8221; Column, or just send a mailing to my customer list about it.<br />
(notice I&#8217;m telling them what I would like to do for THEM before I ever mention what I want them to do for ME&#8230;)<br />
I would then continue by telling them that any time someone purchases their eBook from my efforts, THEY would keep 100% of the profits.<br />
This would be 100% FREE advertising for them, and that&#8217;s REALLY hard to say &#8220;no&#8221; to. ;-)<br />
I would then ask them if they would be willing to do the same thing for me, except I would let them use an affiliate link, so they can still profit from MY eBook when they make a sale from their efforts.<br />
This may seem crazy at first, but if you try to see this JV through the eyes of your potential partner (or &#8220;competition) you&#8217;ll understand that I&#8217;m placing their needs and wants FAR above my own. This shows them that I am willing to lose a little on the deal for THEIR benefit. And more often than not, they&#8217;ll not only accept the offer, but they&#8217;ll insist that I use an affiliate link for their product as well. :-)<br />
There you have it.<br />
I&#8217;ve just eliminated my &#8220;competition&#8221; by becoming their friend, and in doing so, I&#8217;m getting FREE advertising from extremely laser-targeted PAYING customers who are definitely interested in what I have to offer.<br />
Now, go use your imagination and think of some JV&#8217;s you can do with your &#8220;direct competition&#8221; to befriend them. You&#8217;ll soon realize you never had any REAL competitors in the first place.</p>
<p>Technorati tags: <a href='http://www.technorati.com/tags/ebook' rel='tag'>ebook</a> <a href='http://www.technorati.com/tags/same' rel='tag'>same</a> <a href='http://www.technorati.com/tags/youre' rel='tag'>youre</a> <a href='http://www.technorati.com/tags/article' rel='tag'>article</a> <a href='http://www.technorati.com/tags/only' rel='tag'>only</a></p>
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		<title>3 Steps To Successfully Build A Team In Any Program</title>
		<link>http://reactift.scombiz.com/3-steps-to-successfully-build-a-team-in-any-program/</link>
		<comments>http://reactift.scombiz.com/3-steps-to-successfully-build-a-team-in-any-program/#comments</comments>
		<pubDate>Sun, 03 Aug 2008 13:24:23 +0000</pubDate>
		<dc:creator>kennga</dc:creator>
		
		<category><![CDATA[Money Mind]]></category>

		<guid isPermaLink="false">http://reactift.scombiz.com/3-steps-to-successfully-build-a-team-in-any-program/</guid>
		<description><![CDATA[

Any x by y matrix plan has one big risk... but also one big advantage. 
The biggest risk:  People in your downline might think they don't have to promote and just wait for your spillover. 
The b]]></description>
			<content:encoded><![CDATA[<p>
Any x by y matrix plan has one big risk&#8230; but also one big advantage.<br />
The biggest risk:  People in your downline might think they don&#8217;t have to promote and just wait for your spillover.<br />
The biggest advantage:  Still, it&#8217;s a great way to build a deep team quick&#8230; if you and the people in your team understand that they shouldn&#8217;t just sit and wait for it to happen.<br />
The following 3 steps you need to follow and teach to build a successful team:<br />
1. Find 2 people&#8230; It doesn&#8217;t really matter if it&#8217;s e.g. a 2&#215;15 forced matrix or wider.  If the matrix is wider than 2, or even unlimite^d wide, I recommend to start with 2 and then go wider when your team has been fully build at least 4 levels deep.<br />
2. Next build a relationship with them, teach them this 3 eas^y steps and motivate them until they find 2 people on their own.<br />
3. Then motivate your 2 people to motivate their 2 people to also find 2 people &#8230; etc.<br />
I believe this is a much better way to build a successful team. And not to mass promote and hope that a few in the masses you sponsor build a team on their own&#8230; but instead motivate to motivate to build the team&#8230; all the way down.<br />
If you mass promote&#8230; you might be able to initially build a big downline&#8230; but since there will be no relationship, it will fall apart fast as well.<br />
If you or somebody in your team has a big list of people to email to, then you or those people could send a message to all, telling them that you are looking for 2 leaders only. Ask them to email you back and tell you &#8220;why&#8221; you should choose them. Then pick the 2 best ones&#8230; and move one with step 2 above.<br />
Also if a downline member is struggling&#8230; and no matter how hard he or she tries, he or she is not able to find two on their own&#8230; e.g. due to lack of people he or she knows&#8230; then you could do such a mailing on their behalf.<br />
The primary approach that works best is to talk via chat first with the people you know already. Those, that we already have a relationship with.<br />
If that doesn&#8217;t generate your 2 leaders&#8230; then you could use the mailing approach looking for two leaders as I described before.<br />
But what should you tell people during the chat or in the email message you write to find your two leaders?<br />
This is the point where you need to do your homework.  Look very closely at the program for which you want to build a successful team for.  Answer yourself the following questions:</p>
<p>	What is the product or service that this program sells?<br />
	What main benefits does the product or service provide the customer with?<br />
	What makes the product or service better then those offered by the competition?<br />
	How much does the product or service cost?<br />
	How does the products compensation plan work?<br />
	What is necessary to break even and get into profit?</p>
<p>You noticed that I mentioned everything related to money at the end?  Yes, I did order the above list by priority on purpose.<br />
When you answer yourself those questions, keep always in mind to answer to most elementary question everybody has&#8230; which is:<br />
What is in it for me? Also often called WIIFM.  Once you learn to answer that question, you will be easily able to find your two leaders.<br />
BTW&#8230; there is a shortcut to your homework assignment.   :)<br />
Ask your sponsor to answer the six questions above&#8230; then check an confirm those answers are accurate and match your own opinion about the program.  This can save you time and strengthen the relationship with your own sponsor as you work with him together to answer them.<br />
 Tip: There are millions of programs out there on the net and many people, including me, fall easily prey to start joining too many at once. The grass always seems to look greener on the other side.  ;)<br />
I live now by the following rule&#8230; Earn with two programs (meaning: be in profit) before you even consider to join one new one. And I recommend that you too do that.<br />
&#8211;<br />
Reprint rights to this article are granted, as long as it is not modified and the resources plus signature remain unchanged.</p>
<p>Technorati tags: <a href='http://www.technorati.com/tags/people' rel='tag'>people</a> <a href='http://www.technorati.com/tags/build' rel='tag'>build</a> <a href='http://www.technorati.com/tags/team' rel='tag'>team</a> <a href='http://www.technorati.com/tags/answer' rel='tag'>answer</a> <a href='http://www.technorati.com/tags/motivate' rel='tag'>motivate</a></p>
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		<title>Get More Clients With The Book Yourself Solid Trust Building Process</title>
		<link>http://reactift.scombiz.com/get-more-clients-with-the-book-yourself-solid-trust-building-process/</link>
		<comments>http://reactift.scombiz.com/get-more-clients-with-the-book-yourself-solid-trust-building-process/#comments</comments>
		<pubDate>Sun, 03 Aug 2008 00:18:23 +0000</pubDate>
		<dc:creator>kennga</dc:creator>
		
		<category><![CDATA[Money Mind]]></category>

		<guid isPermaLink="false">http://reactift.scombiz.com/get-more-clients-with-the-book-yourself-solid-trust-building-process/</guid>
		<description><![CDATA[

An effective sales cycle is based on building a relationship of trust with your potential clients. I'm sure you've heard it said before, but it's worth repeating, "People buy from those they l]]></description>
			<content:encoded><![CDATA[<p>
An effective sales cycle is based on building a relationship of trust with your potential clients. I&#8217;m sure you&#8217;ve heard it said before, but it&#8217;s worth repeating, &#8220;People buy from those they like and trust.&#8221; It is truly as simple as that. Trust is critical. Especially for the service professional and small business owner.<br />
Without trust, it doesn&#8217;t matter how well you&#8217;ve planned, what you&#8217;re offering, or whether or not you&#8217;ve created a wide variety of buying options to meet varying budgets. If the potential client doesn&#8217;t trust you, nothing else matters. They aren&#8217;t going to buy from you. Period.<br />
All sales start with a simple conversation and are executed when a need is met and trust is assured. The Book Yourself Solid Sales Cycle helps us start the trust building process and helps us systematically, automatically, and authentically move the relationship forward.<br />
If you&#8217;re good at making friends you&#8217;ll be good at making sales. Sales is often a confronting subject for many of us but as I mention above the sales conversation is just that - a conversation. If you can talk to people you can make a sale for the betterment of the person that is buying your product or service. It&#8217;s not about manipulation or coercion.<br />
In order to design a Sales Cycle for your business, you must first establish your 6 Part Foundation and your 6 Part Trust Building Process. The combination of these two exercises will give you a Sales Cycle that will attract more clients than you can handle, even if you hate marketing and selling.<br />
The 6 Part Sales Cycle Foundation - The Who, What, Where, When, Why and How<br />
The foundation on which you rest your Sales Cycle is crucial. You need to have a solid foundation before actually designing a sales cycle. To build a foundation which will give you rock solid security you must clearly and concisely identify the who, what, where, when, why and how. This will ensure that the offers you&#8217;re making in your 5 Stage Sales Cycle Process are right on target.<br />
- Who Is Your Target Client/Customer? Focus on one person (or organization) within your target market.<br />
- What Are They Looking For? You&#8217;ve got to understand what your ideal client or customer is looking for.<br />
- When Do They Look For You? What needs to happen in their personal life or work life for them to want the kind of service that you offer?<br />
- Why You? What is unique about you or the solutions you offer?<br />
- How Do You Want Them To Engage with You? What is it that you want a potential client to do when they find you?<br />
- The Book Yourself Solid 6 Stage Sales Cycle Process<br />
In creating a sales cycle you&#8217;ll design a step-by-step way to ease your potential clients from the first stage; getting them to your website, to the end stage; your highest price-point product, program or service.<br />
Stage 1: The idea in this stage is to introduce yourself to your target market and begin to create awareness for the services, products, and programs you offer.<br />
Stage 2: Give/Engage: Now that you&#8217;ve got your prospective client to your website (or other meeting place) you need to offer solutions, opportunities and relevant information in exchange for their email address or other way of continuing the conversation.<br />
Stage 3: Keep giving low-barrier for entry offers of value-rich content, opportunities, experiences etc. Your goal is to build trust and deepen the conversation.<br />
Stage 4: If potential client responds to Stage 3, assess then make an email or verbal offer based on the most appropriate products, programs and services.<br />
Stage 5: If client accepts offer and becomes client/customer! Thank them, celebrate and then over-deliver. Surprise them with value.<br />
Stage 6: If prospect does not engage and become a client or customer, still go above and beyond to offer something of unexpected value and keep in touch, keep in touch, keep in touch. Always offering value and deepening the bond of trust between them and you. When they NEED your services you will be top of mind.<br />
There are a multitude of ways to build trust with your potential clients and to ease them toward purchasing your higher price point offerings. There is no &#8216;one&#8217; right way, so use your imagination and creativity to tailor your sales cycle to what works best, feels most natural, and resonates most with you. This can be done in a 3-stage process or a 15-stage process. It&#8217;s really up to you, but I&#8217;ve found through experience and research that a 6-stage cycle at a minimum is most effective.<br />
The key is to remember that all of your marketing is about getting your message out to those who most need, and will most greatly benefit from, your services, products, and programs. It&#8217;s about connecting with your potential clients to develop and deepen genuine relationships based on trust. When you understand and incorporate this philosophy into your marketing, it makes the sales process easy, relaxed and wildly successful.<br />
andcopy; 2006 Michael Port and Associates LLC</p>
<p>Technorati tags: <a href='http://www.technorati.com/tags/sales' rel='tag'>sales</a> <a href='http://www.technorati.com/tags/cycle' rel='tag'>cycle</a> <a href='http://www.technorati.com/tags/trust' rel='tag'>trust</a> <a href='http://www.technorati.com/tags/stage' rel='tag'>stage</a> <a href='http://www.technorati.com/tags/potential' rel='tag'>potential</a></p>
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		<title>Top 9 Strategies To Attract More Clients Now</title>
		<link>http://reactift.scombiz.com/top-9-strategies-to-attract-more-clients-now/</link>
		<comments>http://reactift.scombiz.com/top-9-strategies-to-attract-more-clients-now/#comments</comments>
		<pubDate>Sat, 02 Aug 2008 09:29:23 +0000</pubDate>
		<dc:creator>kennga</dc:creator>
		
		<category><![CDATA[Money Mind]]></category>

		<guid isPermaLink="false">http://reactift.scombiz.com/top-9-strategies-to-attract-more-clients-now/</guid>
		<description><![CDATA[

1. Advertise in trade journals, ezines, and web sites that cater to your ideal client. 
One secret for gaining substantial increase in sales is to communicate where your clients who buy the most ]]></description>
			<content:encoded><![CDATA[<p>
1. Advertise in trade journals, ezines, and web sites that cater to your ideal client.<br />
One secret for gaining substantial increase in sales is to communicate where your clients who buy the most of whatever it is that you sell hang out.<br />
Focus the majority of your advertising on communicating with the people who will generate the best sales for you.<br />
2. Write Articles<br />
Writing articles builds credibility and visibility. Write where your market will most likely see your article. No use wasting bullets shooting at targets that just ain&#8217;t there.<br />
Where to publish articles?<br />
Submit articles to the trade journals and web sites that cater to your ideal clients.<br />
The SRDS provides listing of print media and trade publications through its web site at www.srds.com<br />
For a listing of nearly 50 sites to publish articles online read my article at http://www.economicbooster.com/write-articles.html<br />
3. Business Cards<br />
If you invest in business cards you may as well get maximum effectiveness out of them. Your business card should be a mini-billboard to pre-sell your product and service and generate leads. It should never be a listing of your contact information along with your company logo.<br />
Author Debbie Jenkins publishes a free ebook titled, Card Shark, that provides tips on improving the effectiveness of your business card.<br />
Her ebook is helpful and is available at http://www.leanmarketing.co.uk/card-shark<br />
4. Coupons<br />
If you use coupons never offer just one choice. Multiple coupon offers of three items always out pull coupon offers of only one item.<br />
Many of your prospects will decide &#8216;no&#8217; to an offer simply because you haven&#8217;t given them options to choose from. A single offer is basically an ultimatum, take it or leave it.<br />
Many will leave it.<br />
5. Direct Mail<br />
This is an outstanding medium to use for communicating directly, one-on-one with your clients and prospects &#8212; but only if you can clearly define your target market.<br />
A shotgun blast to every name and address in a particular area will seldom prove profitable.<br />
Make certain your direct mail offer includes the a compelling headline, an offer, a USP, and a call to action, and preferably a deadline. Without these your direct mail offer will fail to produce measurable and predictable results.<br />
6. Test Everything<br />
Constantly test your offer, your headline, your guarantees, and all aspects of your communication to determine if a better response is possible.<br />
Strive to improve the quality of your advertising and marketing responses and you will find your marketing results improving exponentially.<br />
7. News Releases &#8220;Free&#8221; publicity can be one of the best sources of marketing. Publicity generates credibility and trust. publicity can also generate clients who are pre-sold on you and your product and service.<br />
8. Yellow Page Advertising Most advertisers seriously miss the boat when using this medium. They run ads that are nothing more than a simple business card with contact information on it.<br />
To be successful at Yellow Page advertising you must provide a Unique Selling Proposition, an offer, and a call to action as a bare minimum.<br />
Anything less is a waste of your advertising dollars.<br />
9. Viral Marketing Viral marketing is a process that operates similar to the way a virus grows, it continues to replicate itself indefinitely totally independent of its author.<br />
Writing ebooks and distributing free content for use in other people&#8217;s ezines and newsletters are all forms of viral marketing.<br />
In exchange for providing valuable content to others, your visibility and credibility increases. Probably no other marketing system will continue to grow independently of any effort from you as a viral marketing system will.<br />
&#8212;<br />
Publishing guidelines: You have permission to publish this article electronically or in print, free of charge, as long as the bylines are included. A courtesy copy of your publication or notice of use would be appreciated. A NOTICE OF USE is REQUIRED only if this article is included in a &#8220;HARD COPY&#8221; publication. </p>
<p>Technorati tags: <a href='http://www.technorati.com/tags/offer' rel='tag'>offer</a> <a href='http://www.technorati.com/tags/marketing' rel='tag'>marketing</a> <a href='http://www.technorati.com/tags/advertising' rel='tag'>advertising</a> <a href='http://www.technorati.com/tags/articles' rel='tag'>articles</a> <a href='http://www.technorati.com/tags/business' rel='tag'>business</a></p>
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		<title>The Truth About Negative Commands  Don T Read This</title>
		<link>http://reactift.scombiz.com/the-truth-about-negative-commands-don-t-read-this/</link>
		<comments>http://reactift.scombiz.com/the-truth-about-negative-commands-don-t-read-this/#comments</comments>
		<pubDate>Fri, 01 Aug 2008 18:34:23 +0000</pubDate>
		<dc:creator>kennga</dc:creator>
		
		<category><![CDATA[Money Mind]]></category>

		<guid isPermaLink="false">http://reactift.scombiz.com/the-truth-about-negative-commands-don-t-read-this/</guid>
		<description><![CDATA[

Everyday when I read promotional emails and advertisements, or listen to television commercials and dialogue in shows and movies, or hear people around me in everyday life use commands such as the ]]></description>
			<content:encoded><![CDATA[<p>
Everyday when I read promotional emails and advertisements, or listen to television commercials and dialogue in shows and movies, or hear people around me in everyday life use commands such as the following examples, I feel dismayed for them.<br />
This is because I understand something that many others do NOT!<br />
And, since learning what I now understand, while I am BOMBARDED every day from all directions with commands like those listed below, in all their variations, I feel worse and worse for not speaking up!<br />
I feel especially badly for all those advertisers out there who are ignorant about this, because I also realize they are often sincerely excited about what they are sharing and are working very hard to attract the attention of others.<br />
Examples:</p>
<p>	Don&#8217;t miss this [fill in the blank]!<br />
	Don&#8217;t delay!<br />
	Don&#8217;t forget to be there!<br />
	Don&#8217;t forget to stop and buy milk [or pick up the dry cleaning &#8212; fill in the blank]!<br />
	Do not forget to be on time!<br />
	You can&#8217;t miss out on this opportunity!<br />
	Don&#8217;t be afraid to ASK!<br />
	Would you like to [fill in the blank]? If so, don&#8217;t wait another minute!  Order Your [fill in the blank] NOW!<br />
	Don&#8217;t Live With Depression [fill in the blank]</p>
<p>And so on&#8230;<br />
This is because your subconscious mind works in strange ways. I learned this while training to become a hypnotherapist.<br />
*********<br />
FACT:  Your subconscious mind cannot recognize a negative!<br />
*********<br />
As a result, when a person reads or hears statements similar to the above, their subconscious mind actually understands the command as follows.<br />
Examples:</p>
<p>	Miss this [fill in the blank]!<br />
	Delay!<br />
	Forget to be there!<br />
	Forget to stop and buy milk [or pick up the dry cleaning &#8212; fill in the blank]!<br />
	Forget to be on time!<br />
	Miss out on this opportunity!<br />
	Be afraid to ASK!<br />
	Would you like to [fill in the blank]?  If so, WAIT another minute! Order Your [fill in the blank] NOW! (In this case, you might think it&#8217;s okay because the negative statement is followed by a positive request for action&#8230; but keep reading, you&#8217;ll see how it can be improved!)<br />
	Live With Depression [or, fill in the blank]</p>
<p>Whenever I have tried to explain this to those who use this type of command in their advertising or their everyday language, they ALWAYS say, &#8220;I&#8217;m trying to create a sense of URGENCY.&#8221;<br />
But research is absolute on this&#8230;<br />
The subconscious mind CANNOT recognize a negative command.<br />
And so, anytime you use a statement that includes a negative command, you are actually giving the OPPOSITE command for the action or results you desire!<br />
This is also why using only positive language in personal growth affirmations and in hypnosis &#8212; whether self-hypnosis or with a trained professional &#8212; is crucial.<br />
It&#8217;s also important to avoid alternate forms of negative commands, such as the following examples:  </p>
<p>	rather than&#8230;<br />
	instead of&#8230;<br />
	avoid&#8230;<br />
	etc.</p>
<p>Always use POSITIVE commands and suggestions!<br />
I&#8217;ll admit, it takes some creative thinking, and it&#8217;s a learning process to overcome the overwhelming cultural training we have all been living with!<br />
However, by becoming aware, I am gradually learning how to choose my words more carefully and achieving greater results!<br />
For instance:</p>
<p>	Instead of &#8220;Don&#8217;t miss [fill in the blank]!&#8221; you can say &#8220;Take advantage of [fill in the blank]!&#8221; or &#8220;Get in on [fill in the blank]!&#8221;<br />
	Instead of &#8220;Don&#8217;t Delay!&#8221; you can say &#8220;Hurry!&#8221; or &#8220;Act Now!&#8221; or &#8220;Take Immediate Action!&#8221;<br />
	Instead of &#8220;Don&#8217;t forget to be there!&#8221; you can say &#8220;Be there!&#8221; or &#8220;Remember to be there!&#8221;<br />
	Instead of &#8220;Don&#8217;t forget to stop and buy milk [or pick up the dry cleaning &#8212; fill in the blank]!&#8221; you can say &#8220;Remember to [fill in the blank] on your way!&#8221; or &#8220;Please buy [fill in the blank] before you get home!&#8221; or &#8220;Thanks in advance for [fill in the blank]!&#8221;<br />
	Instead of &#8220;Do not forget to be on time!&#8221; you can say &#8220;Be there on time!&#8221; or &#8220;Remember to be there on time!&#8221; or &#8220;Be there at [time]-sharp!&#8221;<br />
	Instead of &#8220;You can&#8217;t miss out on this opportunity!&#8221; you can say &#8220;You must TAKE this opportunity!&#8221; or &#8220;TAKE this opportunity NOW!&#8221; or &#8220;This is a MUST-SEE (or MUST-DO) opportunity!&#8221;<br />
	Instead of &#8220;Don&#8217;t be afraid to ASK!&#8221; you can say &#8220;Feel free to ASK!&#8221; or &#8220;Please ASK any questions you have!&#8221; or &#8220;Freely ASK your questions!&#8221;<br />
	Instead of &#8220;Would you like to [fill in the blank]? If so, don&#8217;t wait another minute! Order Your [fill in the blank] NOW!&#8221; you can say &#8220;Would you like to [fill in the blank]? If so, ACT IMMEDIATELY! Order Your [fill in the blank] NOW!&#8221;<br />
	Instead of &#8220;Don&#8217;t Live With Depression [or fill in the blank]&#8221; you can say &#8220;Overcome Your Depression!&#8221; or  &#8220;Live Free of Depression!&#8221; or even &#8220;Be Depression-Free!&#8221; and so on.</p>
<p>Get the idea?<br />
Command, suggest, or inspire people to POSITIVE ACTION, and you will achieve far greater results!<br />
And now, if you re-read my article headline, you can ALSO get an idea of how you can use this information to create some &#8220;reverse-psychology&#8221; results, as well!</p>
<p>Technorati tags: <a href='http://www.technorati.com/tags/[fill' rel='tag'>[fill</a> <a href='http://www.technorati.com/tags/blank]' rel='tag'>blank]</a> <a href='http://www.technorati.com/tags/	instead' rel='tag'>	instead</a> <a href='http://www.technorati.com/tags/	dont' rel='tag'>	dont</a> <a href='http://www.technorati.com/tags/forget' rel='tag'>forget</a></p>
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		<title>Discover Your Secret Hidden Talent You Have Been Using Since Age Five   Part 3</title>
		<link>http://reactift.scombiz.com/discover-your-secret-hidden-talent-you-have-been-using-since-age-five-part-3/</link>
		<comments>http://reactift.scombiz.com/discover-your-secret-hidden-talent-you-have-been-using-since-age-five-part-3/#comments</comments>
		<pubDate>Fri, 01 Aug 2008 05:10:23 +0000</pubDate>
		<dc:creator>kennga</dc:creator>
		
		<category><![CDATA[Money Mind]]></category>

		<guid isPermaLink="false">http://reactift.scombiz.com/discover-your-secret-hidden-talent-you-have-been-using-since-age-five-part-3/</guid>
		<description><![CDATA[

By now you are starting to see that you may
be missing out on the use of your secret hidden talent.
We would like to share with you a few short thoughts
that might be able to get your mind to th]]></description>
			<content:encoded><![CDATA[<p>
By now you are starting to see that you may<br />
be missing out on the use of your secret hidden talent.<br />
We would like to share with you a few short thoughts<br />
that might be able to get your mind to thinking about<br />
ways you could be getting paid for using your secret<br />
hidden talent.</p>
<p>You see,when you can get paid for recommending<br />
and referring, you can also get paid when you make<br />
purchases as well. </p>
<p>Would you do me a favor? Would you think about<br />
this every time you pick up the phone?</p>
<p>When you pick up your phone to make that long distance<br />
phone call, who are you buying the service from? One of<br />
the Big 3 or from your own long distance company where<br />
you will receive a rebate for every call you make.</p>
<p>Remember to ask yourself - Who are you buying from each<br />
time you pick up the phone?</p>
<p>If you would like to find out how you can get paid for<br />
recommending and referring, I am here to help you use<br />
your secret hidden talent. Just send me an email with<br />
your name and phone number and I will show you how to<br />
start getting PAID TODAY!  http://www.coachme-mentorme.net</p>
<p>Technorati tags: <a href='http://www.technorati.com/tags/paid' rel='tag'>paid</a> <a href='http://www.technorati.com/tags/phone' rel='tag'>phone</a> <a href='http://www.technorati.com/tags/secret' rel='tag'>secret</a> <a href='http://www.technorati.com/tags/hidden' rel='tag'>hidden</a> <a href='http://www.technorati.com/tags/talent.' rel='tag'>talent.</a></p>
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